Lecture 2: Stakeholder Management and Communication

Business & Economics - Lecture 2: Stakeholder Management and Communication - 15 slides

By Sharon

Explore Lecture 2: Stakeholder Management and Communication, covering This lecture on Project Management centers on identifying stakeholders and analyzing their influence and impact. It.

Topics Covered

  • Introduction to Stakeholder Management in Projects
  • Identifying Stakeholders
  • Analyzing Stakeholder Influence and Impact
  • Engaging Stakeholders Effectively
  • Stakeholder Analysis Grids: The Power/Interest Matrix
  • Stakeholder Influence Mapping Techniques
  • Developing Stakeholder Communication Plans
  • Crisis Communication and Managing Stakeholder Expectations
  • The Stakeholder Salience Model (Mitchell et al., 1997)
  • Ethical Stakeholder Management
  • Stakeholder Management in Complex Projects
  • Leveraging Technology for Stakeholder Management
  • Case Studies: Successful Stakeholder Management Strategies
  • Advanced Stakeholder Metrics and Feedback Systems
  • Summary and Next Steps in Stakeholder Management

References

  • Freeman, R.E. (1984) Strategic Management: A Stakeholder Approach. Boston: Pitman.
  • PMI (2021) A Guide to the Project Management Body of Knowledge (PMBOK® Guide). 7th edn. Philadelphia: Project Management Institute.
  • Mendelow, A.L. (1991) 'Stakeholder mapping', Proceedings of the 2nd International Conference on Information Systems.
  • Mendelow, A. (1981) 'Stakeholder mapping', Proceedings of the Second International Conference on Information Systems, Cambridge: Harvard Business School.
  • Freeman, R.E. (1984) Strategic Management: A Stakeholder Approach. Cambridge: Cambridge University Press.
  • Carroll, A.B. and Buchholtz, A.K. (2015) Business and Society: Ethics and Stakeholder Management. 9th edn. Boston: Cengage Learning.
  • Kerzner, H. (2022) Project Management: A Systems Approach, 13th edn. New York: Wiley.
  • PMI (2021) A Guide to the Project Management Body of Knowledge (PMBOK Guide). 7th edn. Newtown Square: Project Management Institute.
  • Fearn-Banks, K. (2016) Crisis Communications: A Casebook Approach. 5th edn. New York: Routledge.
  • PMI (2023) 'Managing Risks and Communications in Critical Projects', Project Management Journal, 54(3), pp. 12-24.
  • Mitchell, R.K., Agle, B.R., and Wood, D.J. (1997) 'Toward a theory of stakeholder identification and salience: Defining the principle of who and what really counts', Academy of Management Review, 22(4), pp. 853-886.
  • Remington, K. and Pollack, J. (2007) Tools for Complex Projects. Gower Publishing Limited.
  • Bourne, L. (2016) Stakeholder Relationship Management: A Maturity Model for Organisational Implementation. Routledge.
  • Kerzner, H. (2022) Project Management: A Systems Approach to Planning, Scheduling, and Controlling. Wiley.
  • Bourne, L. (2009) Stakeholder Relationship Management: Building a Framework to Manage Stakeholder Interests. Routledge.
  • Office of Government Commerce (2009) Managing Successful Projects with PRINCE2. The Stationery Office.
  • Mitchell, R.K., Agle, B.R., and Wood, D.J. (1997) 'Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of Who and What Really Counts', Academy of Management Review, 22(4), pp. 853–886.
  • ISO 21500:2012 (Guidance on Project Management). International Organization for Standardization.
  • Kerzner, H. (2022) Project Management Metrics, KPIs, and Dashboards: A Guide to Measuring and Monitoring Project Performance. Wiley.
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