Lecture 1: Introduction to Strategic Management

Business & Economics - 13 slides

In this lecture on Tools for Strategic Management, key concepts including the definition of strategy, the strategic management process, and the importance of competitive advantage are discussed. The lecture emphasizes how strategic management helps organizations achieve their goals while navigating

Topics Covered

  • Introduction to Strategic Management
  • Defining Strategy: A Multilayered Concept
  • The Strategic Management Process
  • Levels of Strategy in Organizations
  • Strategic Analysis Tools
  • Case Study: Strategic Challenges at Disney
  • The Role of Competitive Advantage in Strategic Management
  • Understanding Strategic Fit in Business Contexts
  • Strategic Decision-Making: Rationality vs. Creativity
  • Globalization and Strategic Management
  • Innovation as a Cornerstone of Strategy
  • Strategic Management in Times of Crisis
  • Conclusion and Key Takeaways

References

  • Mintzberg, H. (1994) 'Rise and Fall of Strategic Planning.' Harvard Business Review, 72(1), pp.107-114.
  • Porter, M.E. (1996) 'What is Strategy?', Harvard Business Review. 74(6), pp. 61-78.
  • Mintzberg, H. (1985) 'Of Strategies, Deliberate and Emergent.' Strategic Management Journal, 6(3), pp.257-272.
  • Hill, C.W., Jones, G.R. and Schilling, M.A. (2014) Strategic Management: Theory. 11th edn. Stamford: Cengage Learning.
  • Johnson, G., Scholes, K., and Whittington, R. (2017) Exploring Strategy. 11th edn. London: Pearson Education.
  • Johnson, G., Scholes, K., and Whittington, R. (2017) Exploring Strategy. 11th edn. Harlow: Pearson Education.
  • Mintzberg, H. (1994) 'The Fall and Rise of Strategic Planning', Harvard Business Review, January-February, pp. 107-114.
  • Porter, M.E. (1979) 'How Competitive Forces Shape Strategy', Harvard Business Review, March-April, pp. 137-145.
  • Andrews, K.R. (1971) The Concept of Corporate Strategy. Homewood: Richard D. Irwin.
  • Grant, R.M. (2018) Contemporary Strategy Analysis. 10th edn. Chichester: Wiley.
  • Dibb, S. and Simkin, L. (2013) Marketing Planning. 2nd edn. London: Routledge.
  • Porter, M.E. (1985) Competitive Advantage: Creating and Sustaining Superior Performance. New York: The Free Press.
  • Barney, J.B. (1991) 'Firm Resources and Sustained Competitive Advantage', Journal of Management, 17(1), pp. 99–120.
  • Teece, D.J., Pisano, G., and Shuen, A. (1997) 'Dynamic Capabilities and Strategic Management', Strategic Management Journal, 18(7), pp. 509–533.
  • Hamel, G. and Prahalad, C.K. (1994) Competing for the Future. Boston: Harvard Business School Press.
  • Simon, H.A. (1947) Administrative Behavior. New York: Macmillan.
  • Bazerman, M.H. and Moore, D.A. (2008) Judgment in Managerial Decision Making. 8th edn. Hoboken: Wiley.
  • Bartlett, C.A. and Ghoshal, S. (1989) Managing Across Borders: The Transnational Solution. Boston: Harvard Business School Press.
  • Christensen, C.M. (1997) The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. Boston: Harvard Business Review Press.
  • Wack, P. (1985) 'Scenarios: Shooting the Rapids', Harvard Business Review, 63(2), pp. 139-150.
Browse all lectures